Monday, April 2, 2012

Scion FR-S starts at Canadian MSRP $25,990


Toronto – April 2, 2012 – Scion’s high performance compact rear-wheel drive sports car will be available for sale this spring at a remarkably affordable Canadian manufacturer’s suggested retail price of $25,990. When equipped with a six-speed automatic transmission that features paddle shifters and rev-match technology the MSRP is $27,170.



“Scion’s goal was to achieve “Pure Balance” by designing a lightweight sports car with a low centre of gravity that also includes the world’s only boxer engine that uses Toyota’s D-4S direct and port injection system,” said Larry Hutchinson, Director of Scion in Canada. Add to this, the FR-S delivers exceptional performance and handling and a high level of style, and we’ve created a car that is fun to drive and offers a true sports car driving experience.”


Pure Balance

The FR-S, which stands for Front-engine, Rear-wheel drive, Sport; is Scion’s definition of an authentic rear-wheel-drive sports car with exceptionally balanced performance and handling, compelling style, flexible utility and surprising fuel efficiency.

The FR-S is a true “scion,” born into a lengthy history of Toyota performance cars and motorsports. During planning and development, it was most inspired by the AE86 generation of the Corolla, better known as the Hachi-Roku, meaning “8-6” in Japanese. The AE86 was a front-engine, rear-wheel-drive coupe that was lightweight and well balanced, making it a solid choice for driving enthusiasts.

Inspired by the AE86, the FR-S is designed around the core goal of achieving “Pure Balance.” The balance begins with the strategic use of the world’s only flat boxer engine in a front-engine, rear-wheel drive configuration. The engine’s compact size and flat shape allow it to be mounted mid-ship and extremely low, giving the car a dynamically favourable front-to-rear weight ratio of 53:47 and a low centre of gravity comparable to some exotic supercars.

The FR-S’s 2.0-litre, naturally aspirated four-cylinder engine is the result of a joint development between Toyota and Subaru. The partnership begins by combining Subaru’s newly developed, horizontally opposed engine and Toyota’s cutting edge D-4S injection system that incorporates both direct and port injection. The D-4S system, partnered with a high 12.5:1 compression ratio, results in an impressive 200 horsepower and 151 pound-feet of torque.

The flat-four mates with either a six-speed manual or a six-speed automatic transmission. The manual offers quick, precise shifts with a short-throw; while the automatic features aggressive up shifts and sporty rev-matched down shifts that are initiated by steering-wheel-mounted paddle shifters. Power is transferred to the pavement via a standard Torsen® limited-slip differential.

The idea of “Pure Balance” is further realized by the FR-S’s lightweight design and compact size. The combination allows the car to be quick and nimble into and out of corners, with dynamic manoeuvrability and confident handling. The coupe’s weight is kept to a minimum by utilizing a lightweight aluminum hood, a solid roof, and by featuring a trunk design instead of a hatchback.

The FR-S low weight is matched with a dynamically tuned suspension setup consisting of MacPherson struts up front and a double wishbone system in the rear. Lightweight 17-inch alloy wheels and ventilated disc brakes are standard on all four corners.

Powerful Exterior Design

The fierce exterior of the FR-S is a solid reflection of its inner power. The profile, inspired by the Toyota 2000GT, reveals a hood and roof-line that is remarkably sleek and low, giving it an aerodynamic shape that channels air cleanly over to the top. The low stance continues to exaggerate the coupe’s menacing face, which is made up of sharp lines, a wide mouth and angular headlights that house the projector-beam halogen lamps. The aggressive front fenders protrude upward and boast the iconic ‘86’ piston emblem, which highlights the car’s AE86 heritage as well as its unique new boxer engine. The rear fascia sits low and wide, with aerodynamic lower treatments that surround the sporty dual exhaust system. LEDs illuminate the edgy taillights, while centre-mounted backup lights finish the muscular design.

The FR-S will be available in seven colours including Raven, Asphalt, Hot Lava, Argento, Ultramarine, Firestorm and Whiteout.

Performance-focused Interior

The FR-S’s interior includes a 4 person seating configuration that is designed with both form and function in mind. The front seats feature deep bolsters and are mounted extremely low and are comfortable yet assertive, while the rear seat folds down flat, creating flexible space. The large centre-mounted tachometer is the focus of the three-gauge cluster and features a programmable shift-indicator, informing the driver of the engine’s vitals. Speed is monitored by both digital and analog gauges. The FR-S features a sporty leather-trimmed steering wheel that has both tilt and telescopic adjustment.

The FR-S will come standard with an eight-speaker AM/FM/CD/USB/MP3 160-watt maximum output Pioneer™ audio system and an Auxiliary Input Jack. Standard features also include Bluetooth® connectivity that allows both hands-free phone connection as well as streaming audio capability.


Sports Car Performance with Excellent Safety Features


FR-S comes standard with six airbags, including dual-stage advanced driver- and front-passenger airbags, front-seat-mounted side airbags and side-curtain airbags.

Like all Scions, FR-S features the Star Safety System that includes Traction Control (TRAC), Electronic Brake-force Distribution (EBD), Enhanced Vehicle Stability Control (VSC), Brake Assist (BA), an Anti-lock Braking System (ABS), and Smart Stop Technology (SST).


Scion FR-S Preliminary Specifications
Length
4,235 mm (166.7 in.)
Width
1,775 mm (69.9 in.)
Height
1,285 mm (50.6 in.) (not including antenna base)
Wheelbase
2,570 mm (101.2 in.)
Tread
Front1,520 mm (59.8 in.)
Rear1,540 mm (60.6 in.)
Seating capacity
4
Engine
Total displacement1,998 cc
TypeHorizontally opposed four-cylinder, D-4S injection, DOHC
Bore × stroke86 × 86 mm.
Maximum output200hp @ 7,000 rpm
Maximum torque151 lb.-ft. @ 6,600 rpm
Transmission
6-speed manual or 6-speed automatic with paddle shifters
Driveline
Rear-wheel drive
Suspension
FrontMacPherson struts
RearDouble wishbone
Brakes
FrontVentilated Disc
RearVentilated Disc
Tires
Front215/45R17
Rear215/45R17
Fuel tank
50 L (11 gallons)
Fuel
Premium Unleaded

Thursday, February 23, 2012

Three lucky winners drive away with new Scion iQ vehicles

Three lucky winners drive away with new Scion iQ vehicles

Winners were part of Scion and Cineplex Entertainment “Elevate your iQ” promotion linking movie trivia to convention-busting facts about the world’s smallest four-seater




(TORONTO) – Scion Canada has celebrated the arrival of its newest model – the iQ. Three lucky Canadians will be among the first to drive home in their new iQ.

To wrap up a Scion national campaign in conjuction with Cineplex Entertainment, 3 winners were drawn from a pool of over 40,000 participants who entered via cineplex.com/scioniQ. The winners are Gregg Reddin from Ottawa, ON; Carrie Guenette from Halbrite, SK; and Brigitte Inderbitzin from Smithers, BC.

Congratulations to the winners. They’re really going to enjoy driving the new Scion iQ, which may be the world’s smallest four-seater micro-subcompact car, but they’ll quickly discover how big it is on comfort and versatility, thanks to a number of unique engineering innovations and exceptional standard features,” said Larry Hutchinson, Director of Scion in Canada.

The draw concluded an awareness campaign that ran for 4 weeks in Dec 2011. To make the iQ’s many attributes particularly memorable for Canadian consumers, advertisements at selected Cineplex Entertainment theatres paired movie trivia with key facts about Scion, under the fitting tagline of “Elevate your iQ.” Attention-grabbing facts about the iQ were emphasized, including how it has the world’s smallest turning radius (3.9 metres) and that it has the world’s first rear-window curtain airbag among its 11 standard airbags.

As the world's most fuel efficient non-hybrid on the road, the Scion iQ is loaded with ingenious engineering advancements, is only three metres long and has a starting price of just $16,760.


About Scion Canada

Scion is the exclusive Canadian distributor of Scion tC, xB, xD and iQ vehicles through a sales and service network of 84 dealers across Canada. All Scions come fully loaded with Scion’s Star Safety System which includes active safety technologies, such as: Vehicle Stability Control, Traction Control, Anti-lock Brake Systems, Brake Assist and Electronic Brake-force Distribution. The Scion lifestyle is trendsetting, urban and authentic; Scion vehicles maximize personal expression while delivering performance and style.

Thursday, February 16, 2012

2013 Scion FR-S makes heart-pumping, adrenaline racing Canadian debut


February, 2012 - Toronto


New sports car reflects a pure, passionate, approach


Scion put the sport back into the car today at the Canadian International Auto Show, as the new 2013 FR-S made its debut in Canada.




“With its style, performance, authenticity and originality, the FR-S fits perfectly with the passion Scion is all about,” said Larry Hutchinson, Senior Executive Director, Toyota Canada Inc. “The FR-S is a legit sports car — a car that is awesome to drive, a car that is light and nimble, a car that is sleek and sporty, and a car that is exciting and affordable.”

For many, the FR-S is the definition of the perfect daily driver and weekend warrior. Its 2-plus-2 seating configuration with a fold-flat cargo area is large enough to transport a full set of race tires for a fun day at the track. In addition, the flat architecture of the FR-S’ engine gives it a low centre of gravity, rivaling some exotic supercars.

The FR-S comes straight from the heart of Toyota, reflecting heart-pumping, adrenaline-racing “Waku Doki.” The vehicle’s lineage comes primarily from three Toyota models: the 2000GT, for its lowness to the ground, and long, sleek hood; the Sports 800, with a front-mounted boxer engine in a rear-wheel drive; and most importantly, the AE86, a moderately priced car that didn’t rely on brute horsepower but instead had a remarkable combination of lightweight design, responsive power and perfect balance.

You can also reserve your all-new 2013 FR-S by visiting scionfrs.ca, a new microsite that delivers everything you need to know about this high-performance vehicle.

The FR-S will be on display at the Canadian International Auto Show in Toronto, February 17-26. The Scion exhibit is on 800 Level of the South Building at the Metro Toronto Convention Centre.

Monday, February 13, 2012

Scion at The 2012 Edmonton Motor Show - Edmonton

Scion at  The 2012 Edmonton Motor  Show - Edmonton
Where: Edmonton Northlands Agricom, Edmonton, AB
When: March 1 to 4 2012
Map

Event Details

What: Scion is back and bigger than ever at the upcoming Canadian auto shows. Come to our new, two-story booth and explore the full line-up, including the Release Series tC High Voltage, xB Hot Lava, and xD Blizzard Pearl. Check out finalists from the Scion Tuner Challenge, and of course, feast your eyes on the Scion 2013 FR-S.

Don’t forget to enter to win your own FR-S! See you at the Scion booth!

Time:
Thursday, March 1 - Saturday, March 3 10:00am - 10:00pm
Sunday, March 4 10:00am - 6:00pm


Links:
Edmonton Motor Show Website

Scion at The 2012 Vancouver International Auto Show - Vancouver

Scion at The 2012 Vancouver International Auto  Show - Vancouver
Where: BC Place Stadium, Vancouver, BC
When: April 3 to 8 2012
Map

Event Details

What: Scion is back and bigger than ever at the upcoming Canadian auto shows. Come to our new, two-story booth and explore the full line-up, including the Release Series tC High Voltage, xB Hot Lava, and xD Blizzard Pearl. Check out finalists from the Scion Tuner Challenge, and of course, feast your eyes on the Scion 2013 FR-S.

Don’t forget to enter to win your own FR-S! See you at the Scion booth!

Time:
Tuesday, April 3 - Friday, April 6 12:00pm - 10:00pm
Saturday, April 7 10:00am - 10:00pm
Sunday, April 8 10:00am - 6:00pm


Links:
Vancouver International Auto Show Website

Scion at The 2012 Calgary International Auto and Truck Show - Calgary

Scion at The 2012 Calgary International Auto and Truck Show - Calgary
Where: BMO Centre, Stampede Park, Calgary, AB
When: March 14 to 18 2012
Map

Event Details

What: Scion is back and bigger than ever at the upcoming Canadian auto shows. Come to our new, two-story booth and explore the full line-up, including the Release Series tC High Voltage, xB Hot Lava, and xD Blizzard Pearl. Check out finalists from the Scion Tuner Challenge, and of course, feast your eyes on the Scion 2013 FR-S.

Don’t forget to enter to win your own FR-S! See you at the Scion booth!

Time:
Wednesday, March 14 3:00pm - 10:00pm
Thursday, March 15 10:00am - 10:00pm
Friday, March 16 10:00am - 10:00pm
Saturday, March 17 10:00am - 10:00pm
Sunday, March 18 10:00am - 6:00pm



Links:
Calgary International Auto and Truck Show Website

Scion at The 2012 Canadian International Auto Show - Toronto

Scion at The Canadian International Auto Show - Toronto
Where: Metro Toronto Convention Centre, Toronto, ON
When: February 17 to 26 2012
Map

Event Details

What: Scion is back and bigger than ever at the upcoming Canadian auto shows. Come to our new, two-story booth and explore the full line-up, including the Release Series tC High Voltage, xB Hot Lava, and xD Blizzard Pearl. Check out finalists from the Scion Tuner Challenge, and of course, feast your eyes on the Scion 2013 FR-S.

Don’t forget to enter to win your own FR-S! See you at the Scion booth!

Time:
Daily (except final Sunday) 10:30am - 10:00pm
Sunday, February 26 10:30am - 6:00pm



Links:
Canadian International Auto Show Website